Chris EichlerAI-first Product
& Marketing

AI — Secret Control Commands


The 20 commands

1. REDTEAM — weaknesses, risks, attack surfaces

ChatGPT plays the role of a hostile reviewer. Instead of confirming, it actively hunts for logical gaps, risky assumptions, worst-case scenarios, and points where the idea could fail.

When to use: Before important decisions, pitches, launches — to see what breaks before reality does.

2. LINDYMODE — proven over trendy

Named after the Lindy effect: what has lasted long is likely to last longer. ChatGPT prioritises principles, methods, and tools with a long track record and filters out hype, buzzwords, and fads.

When to use: When you want substance over hype — strategy, investments, life decisions.

3. ELI10 — explanation for 10-year-olds

Like Explain Like I'm 5 — just a notch more advanced. ChatGPT explains complex topics in everyday language, with concrete images and comparisons. No jargon without translation, no nested sentences.

When to use: Feynman test — when you want to check whether you truly understand something. Or to explain it to someone with no background.

4. SOCRATES — answers in the form of questions

Instead of giving finished answers, ChatGPT asks targeted follow-up questions that sharpen your own thinking. The Socratic method uncovers unclear assumptions, contradictions, and gaps in reasoning.

When to use: When you don't want to drown in validation but seek real clarity. A good antidote to the yes-man effect of LLMs.

5. PARETO — the 20% with 80% of impact

ChatGPT filters ruthlessly: which few levers deliver most of the result? Instead of a long list of everything possible, you get a short list of what really matters.

When to use: Prioritisation, MVP definition, time allocation, what-first decisions.

6. FIRSTPRINCIPLES — break it down to fundamentals

Instead of relying on analogies or best practices, ChatGPT decomposes the problem into its fundamental parts — the smallest indivisible truths — and rebuilds from there. Classic Musk method.

When to use: Radical innovation. When you want to break out of stuck industry conventions.

7. DEVILSADVOCATE — deliberately the opposing position

ChatGPT argues the strongest counter to your position. Difference from REDTEAM: this is about the intellectually best opposing side, not vulnerability hunting.

When to use: When you want to stress-test your arguments against the toughest possible opposition before defending them in public.

8. SCIENTIST — evidence-based, with hypotheses and uncertainty

Answers come with evidence levels, source logic, and explicit uncertainty. Instead of "X is so" you get "hypothesis X — evidence Y — confidence Z — open questions". Claims less, checks more.

When to use: Domains where false confidence is expensive — medicine, finance, investments, technical questions.

9. STRATEGIST — goals, levers, trade-offs

Zoom-out mode. ChatGPT views decisions from above: what's the actual goal? Which levers move the needle? Which trade-offs are you consciously making? What second- and third-order effects does a decision have?

When to use: Roadmaps, positioning, resource allocation, business-model questions.

10. OPERATOR — concrete steps and execution

Zoom-in mode. Instead of strategy you get execution: what exactly do you do next? Which step, in which order, with which owner and which deadline?

When to use: Right after STRATEGIST, to translate plans into calendar slots and to-dos.

11. CRITIC — quality, logic, clarity

ChatGPT turns editor: where's the argument weak? Where's the logic loose? Where does the language obscure instead of clarify? Delivers technical feedback instead of polite affirmation.

When to use: Drafts, pitches, texts, posts — before they go out.

12. OPTIMIZER — efficiency, time, cost

Engineer's mindset. ChatGPT hunts for the most efficient paths: fewer steps, less time, less money — at the same or better result. Watches for bottlenecks and redundancies.

When to use: Processes, workflows, and anything that recurs. Automation.

13. SIMPLIFY — radically reduce complexity

ChatGPT removes everything not strictly necessary. One idea, one sentence, one point. Related to ELI10, but without the explainer mode — here it's about distilling the essence.

When to use: Pitches, headlines, decision frameworks, positioning sentences.

14. EXPAND — open up the possibility space

The opposite of SIMPLIFY. ChatGPT opens space: which variants exist? Which adjacent ideas? Which neighbouring fields? Which options haven't been considered?

When to use: Brainstorming, idea generation, exploring a new topic, brand extensions.

15. REALIST — ground of feasibility

Anti-hype. ChatGPT checks plans against resources, time, context, and realistic odds of success. Is this actually doable with what you have? Which assumptions are too optimistic?

When to use: As a counterweight to FUTURIST or EXPAND. Before you commit.

16. FUTURIST — scenarios and developments

Time-axis mode. ChatGPT projects trends into the future, thinks in 3-, 5-, and 10-year horizons and sketches scenarios: best case, base case, worst case.

When to use: Strategy workshops, positioning, long-term bets, threat analysis.

17. STORYTELLER — content as a story

ChatGPT renders facts into narrative structures: character, arc, emotional anchor. A data point becomes a scene.

When to use: Pitches, marketing, talks, LinkedIn posts — anywhere information needs emotional impact.

18. TEACHER — didactically structured

ChatGPT builds answers as a learning path: from known to unknown, with repetition, examples, and comprehension checks. Not dumping information but building understanding.

When to use: Onboarding, tutorials, training — anywhere the recipient should learn the topic, not just consume it.

19. CHECKLIST — clear, atomic, tick-able

Format wins. ChatGPT replies as an ordered list with clear, atomic items you can actually tick off. No prose, no conditions — just "do X, then Y, then Z".

When to use: Routines, pre-flight checks, handovers, SOPs, pre-launch.

20. NO-BS — direct, no fluff

Maximum signal-to-noise. No politeness, no repeating the question, no hedging like "it depends" — just the answer that's needed.

When to use: When you're experienced and want to move fast. Daily work, power-user mode.

Combining commands

The real power comes from combining. Chain modes with + and get a focused, multi-dimensional response.

Example combos

REDTEAM + PARETO — few but sharp critique points. Ideal before a pitch — you don't want 30 risks but the 3 that can really kill.

OPERATOR + NO-BS — directly executable plan, no chat. Pure step-by-step, no explanation of why.

FIRSTPRINCIPLES + STRATEGIST — decompose assumptions and rebuild a strategic position from them. Good for repositioning or new business models.

SCIENTIST + CRITIC — evidence-based check of a draft or argument. "What do you claim, what evidence is there, where is the logic weak?"

STORYTELLER + SIMPLIFY — wrap a complex idea into a short, memorable story. Pitch gold.

FUTURIST + REALIST — open scenarios, then bring them back. "What could be — and what of that is actually achievable with your means?"

TEACHER + CHECKLIST — learning path as a step-by-step list. Onboarding material on demand.

DEVILSADVOCATE + ELI10 — the strongest opposing position, in plain language. Helps you stress-test arguments and gain clarity.

Pro tip: mode + context + task

Formula for maximum impact:

[MODE]: [context in 2–3 sentences].
My task: [concrete question / task].

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Chris Eichler